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MARKETING AND SALES MANAGEMENT
CHECK POINT 89: PROMOTIONAL STRATEGIES

This Check Point Is Available By Subscription Only,
But You Can Still Check Out The Menu Below.

1.	what is a promotional strategy?
2.	the marketing communication mix
3.	steps in the promotional strategy development process
4.	evaluate the promotional strategy factors
5.	establish overall direction for the promotional strategy
6.	analyze the existing situation in the marketplace
7.	establish promotional objectives
8.	prepare the promotional budget
9.	develop an effective marketing communication mix
10.	advertising
11.	personal selling
12.	sales promotion
13.	public relations and publicity
14.	direct marketing
15.	formulate the marketing communication message
16.	evaluate and control the marketing communication mix
17.	for serious business owners only
18.	the latest information online

DO I NEED TO KNOW THIS CHECK POINT?

Management Level	Yes	Optional
Level 1: I Am An MBA Student.	V
Level 2: I Am A Professional Manager In A Company.		V
Level 3: I Plan To Start A One-Person Business.	V
Level 4: We Plan To Start A Small Business Without Employees.	V
Level 5: I/We Plan To Start A Small Business With Employees.	V
Level 6: I Am A One-Person Business Owner.	V
Level 7: I Am A Small Business Owner With Employees.	V
Level 8: We Are Small Business Owners Without Employees.	V
Level 9: We Are Small Business Owners With Employees.	V
Level 10: I Am A Management Consultant Or A CPA.	V

Go To The Next Open Check Point In This Promotion Program Online